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Rene Gruau: Icon of Fashion Illustration

Rene Gruau: Icon of Fashion Illustration

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Rene Gruau: Icon of Fashion Illustration

W033514 | $70.00 / 10% library disc.

Prestel Publishing, New York, 2021.

240 pp. Well Illustrated (chiefly col.). 33 x 27 cm. In English. Hardcover.

ISBN 9783791388014

Before photography became the primary medium for marketing fashion, there was Rene Gruau with his pens, brushes, watercolors, and inks. Beginning in 1940 when he helped create the Miss Dior campaign, and for more than two decades, Gruau was at the forefront of fashion design. In addition to his long and fruitful partnership with Dior this book features sublime reproductions of Gruau’s work with luxury designers such as Givenchy, Balmain, Balenciaga, Lacroix, and Schiaparelli. It looks at the artistic influences—from Toulouse-Lautrec to Kabuki theater—that shaped his use of pigment and line and demonstrates how, with just a few strokes and a splash of color, he managed to capture the perfection of a woman’s hat, or make tangible a perfume’s alluring scent. A gorgeous introduction to French fashion’s golden age, this definitive volume is also an indispensable reference for anyone interested in fashion design, haute couture, and commercial illustration.

Subject Headings: Eastern and Western European Art ; Western Art -- Italy -- Post-1945 -- Costume/Fashion -- Decorative Arts and Design ; Illustration and Printing --

Artist(s): Gruau, Rene

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